As soon as we talked about a potential collaboration, it was fireworks. We knew right away that we wanted to implement this project. Of course, we are talking about personalized socks for odpalaj.pl – a pyrotechnics store, famous for its great, wide range, including fireworks, of course. See what we sewed for them and why it was one of our most interesting collaborations in 2022.
You know what it’s like when you meet someone and it sparks right away? We know, because we had the pleasure of working with odpalaj.pl, and what if – they know each other about sparks. It was enough that we delved into the subject and immediately knew that we wanted to implement it. All thanks to the simple yet intriguing design of the socks and interesting marketing mechanics that surprised us greatly. Positively of course! So let’s get down to the specifics. What have we done for odpalaj.pl and with what effect?
You know what it’s like when you meet someone and it sparks right away? We know, because we had the pleasure of working with odpalaj.pl, and what if – they know each other about sparks. It was enough that we delved into the subject and immediately knew that we wanted to implement it. All thanks to the simple yet intriguing design of the socks and interesting marketing mechanics that surprised us greatly. Positively of course! So let’s get down to the specifics. What have we done for odpalaj.pl and with what effect?
A bomb project, or how we knew that such a sock would be a rocket
At first glance, the design of these socks can be considered trivially simple. No bomb and all. But since we already have a lot of experience, we knew almost immediately how interesting they would look live. Intensely orange, with a burning bomb motif (in addition, visually emphasized on the heel and toes) – such minimalist, strong designs really look good and appeal to buyers. Our observations show that the contrast is the most popular. The stronger the contrast, the more interesting it is. But not only the simple, though good design, but also the marketing mechanics spoke in favor of this project. Odpalaj.pl has developed a simple method to increase sales, which can also work in your business. Check what it’s all about!
An interesting approach to marketing, i.e. we will only fire one sock for shopping!
The odpalaj.pl team came up with an idea that was easy to implement, but well thought out and smart in terms of business. They decided to separate their bomber socks and offer them individually, as an addition to purchases for a minimum of PLN 500. To get a second sock you had to… double the amount of your order. Simple, yet strategically worked out, right? Looking at these socks, it was almost immediately clear that some people would quickly be tempted by such a promotion. After all, who wouldn’t like to have a pair of eye-catching socks in BOMB? We were definitely convinced by this action mechanic proposed by odpalaj.pl. Perhaps it will also work in your business?
Design your socks with us
We would like to thank the odpalaj.pl team for their successful cooperation in their promotional campaign! If you also want to prepare personalized socks as part of your marketing, sales activities or simply as a gift, write to us and check what we can create together. We fulfill orders from 50 pairs, and each of them is sewn with the use of prima certified OEKO-TEX cotton. Find out more – let’s talk 100% remotely or over a hot coffee in our office. We invite you!